A small town called Numata, which forms part of the vast natural landscape of Hokkaido in northern Japan. This town is a treasure trove of rich history and culture, particularly influenced by Ainu culture. Since the railway opened in the 19th century, it has continued to develop steadily. The town’s economy is primarily supported by agriculture, especially dairy farming. Life in Numata is surrounded by abundant nature, with an active community that provides many opportunities for deepening bonds among people. Additionally, the locals use the Hokkaido dialect and strive to pass on Ainu culture. If you visit the town, it is recommended to enjoy local festivals such as the Numata Town Festival and the winter snow festival. These festivals are a great opportunity to fully experience the charm of the town. There are also restaurants scattered throughout that serve dishes made with fresh local vegetables and dairy products, allowing visitors to experience the local climate with all their senses. Furthermore, hiking around the beautiful lakes and mountains, which are symbols of the town, offers visitors unforgettable memories.
Culture and Customs
Numata Town in Hokkaido has a very unique culture and customs, shaped by its history and environment. First, there is the influence of Ainu culture, which is rooted in the land. Ainu culture continues to thrive as a regional characteristic through its unique language and customs. The opening of the railway promoted the town’s development, and agriculture has now become the main industry, particularly dairy farming, which produces delicious dairy products that are local specialties. Moreover, life in Numata Town is blessed with a rich natural environment, and community activities are vibrant. In this town, where people use the Hokkaido dialect, there is a strong commitment to preserving Ainu culture. Local festivals in Numata Town are also one of the town’s attractions. Events like the Numata Town Festival and the winter snow festival allow local residents and visiting tourists to enjoy together. These festivals symbolize the town’s community and culture. Thus, Numata Town is a region where Ainu culture, agriculture, and the vibrancy of the local community are exquisitely blended. We feel it is important to understand and respect the unique charm and culture that this town possesses. Additionally, the region’s unique dialect is integrated into daily conversations, fostering intimacy among residents. Visitors can also enjoy the seasonal landscapes, especially in winter when the snowy scenery captivates those who come.
Local Specialties
- Numata Beer: A local craft beer brewed in Numata Town using barley grown in the area and pure local water.
- Numata Rice: Mainly Koshihikari variety grown in cold regions, known for its sweetness and texture. It is sold directly in the local area to maintain freshness and quality.
- Numata Cookies: Traditional Western sweets made with locally sourced wheat and butter. They are characterized by a crispy texture and moderate sweetness.
- Numata Matsutake: A high-end ingredient harvested with the arrival of autumn, known for its unique aroma and flavor.
- Numata Wine: Local wine carefully brewed using grapes grown in the area, known for its deep flavor.
Annual Events
- Snow Festival: This snow festival held in February decorates the entire town with snow sculptures, and local cuisine can be enjoyed.
- Spring Flower Festival: In April, cherry blossoms and tulips color the town vibrantly, celebrating the arrival of spring.
- Numata Town Summer Festival: In July, traditional local dances and drum performances are showcased, overflowing with the town’s energy.
- Autumn Harvest Festival: The harvest festival in September allows visitors to taste fresh fruits and vegetables harvested locally.
- New Year’s Bell Ringing: On New Year’s Eve, a bell-ringing ceremony at a local temple welcomes the arrival of the new year.
Access Methods
- By Plane: There are direct flights to New Chitose Airport from all over the country. From the airport, it is possible to travel to Numata Town using JR trains.
- By JR: Using the JR Shinkansen, transfer to a limited express train at Shin-Hakodate-Hokuto Station to reach a station near Numata Town. Travel by car or taxi will be necessary from there.
- By Bus: Direct buses from New Chitose Airport to Numata Town are also available, taking about 2 hours and 30 minutes.
- By Rental Car: Rental car services are available at New Chitose Airport and Shin-Hakodate-Hokuto Station. This allows for flexible travel, but caution is needed for icy roads in winter.
- By Private Car: Access by private car is also possible. However, those not accustomed to snowy roads should be particularly careful in winter.
Tourist Attractions
- Numata Onsen – A hot spring area surrounded by beautiful nature.
- Daisetsuzan – A mountain perfect for climbing and hiking.
- Numata Town Historical and Folklore Museum – A museum where you can learn about local history and culture.
- Numata Dam – A dam where you can enjoy magnificent views.
- Numata Town Office – A public facility where you can obtain local information.
