Sapporo, the central city of Hokkaido, was established as a development center in 1868. While marking its history, it became the host city for the Winter Olympics in 1972 and has grown into a culturally rich international city. Despite its thriving IT industry, it coexists with beautiful nature, and agriculture and dairy farming are rooted as important industries. The cold winter season brings heavy snowfall, making winter sports like skiing and snowboarding popular, while unique gourmet culture, such as ramen and jingisukan, forms part of the city’s identity. Additionally, the distinctive dialect “namara” and seasonal events like the “Sapporo Snow Festival” and “YOSAKOI Soran Festival” further enhance the charm of Sapporo’s culture. The city is dotted with many art museums and cultural institutions, showcasing its cultural side. Moreover, just a short distance from the city center, tourist attractions like Daisetsuzan and Lake Shikotsu spread out, captivating visitors with their beauty. Furthermore, the city is known for its beer production, with breweries boasting a rich history and quality, attracting many tourists as part of their visit.
Culture and Customs
Sapporo has developed since the establishment of the development center in 1868, making its name known worldwide, especially as the venue for the Winter Olympics in 1972. Today, the IT industry is thriving, while agriculture, particularly dairy farming, remains an important sector. In terms of lifestyle, winters are snowy, and skiing and snowboarding are popular activities. Additionally, there is a unique gourmet culture featuring “ramen” and “jingisukan.” The local dialect “namara” is also used, giving a sense of friendliness from the locals. Seasonal events are also not to be missed. The “Sapporo Snow Festival,” in particular, is a winter highlight that attracts many tourists from both domestic and international locations. The “YOSAKOI Soran Festival” is also known as a large-scale festival that colors Sapporo’s summer. These intertwined elements of history, industry, lifestyle, language, and events have shaped Sapporo’s captivating culture today. It is a popular tourist destination, with natural parks like Odori Park and Maruyama Park, as well as historical buildings like the former Hokkaido Government Office, beloved by visitors. Additionally, sushi and seafood bowls made with fresh local seafood delight the palates of those who visit.
Local Specialties
- Sapporo Beer: Originating from Sapporo, this beer was produced at Japan’s first brewery established in the city. Its tradition and flavor continue to this day.
- Shiroi Koibito: A representative souvenir of Sapporo, these cookies consist of vanilla cream sandwiched between two langue de chat cookies. Their deliciousness and cute packaging are appealing.
- Jingisukan: A lamb dish grilled on a specially designed iron plate, it is considered the soul food of Sapporo citizens. The communal dining culture surrounding it is also a fun aspect.
- Sapporo Ramen: Known for its rich miso flavor, this dish is perfect for the cold winter. You can enjoy it at Sapporo Ramen Alley.
- Candle Tree of Hokkaido University: A symbol of Hokkaido University, it showcases different seasonal beauty, especially renowned for its stunning snow scenery.
Annual Events
- Sapporo Snow Festival: Held every February, various snow sculptures and ice carvings of all sizes are displayed at several locations in Sapporo, including Odori Park.
- Sapporo Summer Festival: Taking place from late July to early August, the city comes alive with summer festivities, featuring bon dances, food stalls, and music events.
- Sapporo Autumn Fest: Held in September, this autumn food festival allows visitors to enjoy fresh local ingredients, craft beer, and wine from Hokkaido.
- Sapporo White Illumination: From mid-November to February, the city is adorned with beautiful illuminations, signaling the arrival of winter.
- Sapporo Lily Festival: Held in May, Sapporo’s parks and street trees are decorated with colorful lilies, celebrating the arrival of spring.
Access Methods
- Airplane: The most common way to access Sapporo is by flying to New Chitose Airport, which has convenient connections from across the country. Direct trains run from the airport to Sapporo city.
- Train: Using the JR Shinkansen “Hayabusa,” you can reach Shin-Hakodate-Hokuto Station from Tokyo in about 8 hours. From there, transfer to the Limited Express Super Hokuto for about 3.5 hours to Sapporo.
- Bus: Long-distance buses are also available as a means of transportation to Sapporo. It takes about 15 hours from Tokyo and about 24 hours from Osaka.
- Ferry: You can also travel to Sapporo by overnight ferry from Sendai, Niigata, Akita, Aomori, etc. This is recommended for those who want to enjoy a sea voyage.
- Car: From Honshu, you can reach Sapporo via the “Dōō Expressway.” While you can enjoy a road trip, please consider the travel time and fatigue.
Tourist Attractions
- Clock Tower – A symbolic landmark of Sapporo and one of its tourist attractions.
- Odori Park – Enjoy seasonal flowers, and the Snow Festival is held in winter.
- Sapporo TV Tower – Looks even more beautiful when viewed from Odori Park.
- Former Hokkaido Government Office – A historical building with charming retro architecture.
- Maruyama Zoo – Interact with animals unique to Hokkaido.
