Have you ever visited Shiraoi Town, one of the most attractive places in Hokkaido, the northern land? Shiraoi Town is rich in history, the birthplace of Ainu culture, and a settlement from the Meiji era. Its main industry is agriculture, and the crops nurtured by the fertile land are both delicious and visually stunning. Additionally, the beautiful natural environment supports the development of tourism. Life here coexists with nature, and fresh seafood is often incorporated into daily meals. The local dialect is a type of Hokkaido dialect, and there are unique customs influenced by Ainu culture. Every year, the lively Shiraoi Grand Festival and events celebrating Ainu culture are held, providing enjoyable times not only for locals but also for tourists. All of these elements contribute to the charm of Shiraoi Town, leaving a deep impression on those who visit. However, the allure of Shiraoi Town does not end there. Markets bustling with tourists seeking local traditional crafts and specialties, tourist spots where one can enjoy the seasonal landscapes, and buildings that symbolize the town are scattered throughout, ensuring that visitors are never bored. The deep satisfaction felt by those who visit this place only enhances the charm of Shiraoi Town day by day.
Culture and Customs
Shiraoi Town in Hokkaido is a place where abundant natural environments and diverse cultures thrive. This area is the birthplace of Ainu culture, and its traditions and spirit are still alive today. Additionally, with its history as a settlement from the Meiji era, one can feel a slice of Japanese history here. The main industry is agriculture, and it is evident that people live while cherishing nature. Furthermore, the tourism industry, which shares the charm of this area, is also developing, creating a landscape where locals and visiting travelers coexist. Regarding lifestyle, a notable characteristic is the high consumption of fresh seafood. The region also uses a type of Hokkaido dialect, and influences from Ainu culture can be observed. Finally, the town’s festival, the Shiraoi Grand Festival, is a grand event that attracts many people every year. Events celebrating Ainu culture are also held, conveying the charm of Shiraoi Town, where diverse cultures coexist. Why not experience life woven together by nature and culture in this beautiful town? As an age-old custom, local people cherish the blessings of the sea and mountains, incorporating dishes that utilize these blessings into their daily lives. There are also many dishes made with locally sourced fresh agricultural products, and their flavors are loved by visiting travelers.
Local Specialties
- Shiraoi Beef: A brand of beef that Hokkaido is proud of, characterized by its tenderness, juiciness, and unique sweetness.
- Hamannasu Jam: A sweet and sour jam made from the wild rose hips that grow along the coastline of Shiraoi Town.
- Shiraoi Shochu: A local sake carefully brewed using fresh local grains, taking time and effort in the process.
- Shiraoi Manju: A popular Japanese sweet known for its chewy texture and light sweetness.
- Seafood Products: Fresh seafood caught from the rich seas around Shiraoi Town.
Annual Events
- “Shiraoi Festival”: Held every August, this summer festival attracts locals and tourists alike, featuring a fireworks display and stalls from local eateries.
- “Shiraoi Ekiden Race”: A running event where local schools and general groups participate to deepen community bonds, aiming for health promotion throughout the year.
- “Shiraoi Snow Festival”: A festival to enjoy winter in Shiraoi, featuring snow sculpture creation and snow games. It is an event that can be enjoyed by both children and adults together.
- “Shiraoi Nature Gathering”: An event where participants can interact with Shiraoi’s rich nature, featuring nature walks and workshops.
- “Shiraoi Salmon Festival”: A festival celebrating the salmon run, featuring salmon catching and a market for local products, allowing visitors to enjoy both food culture and nature.
Access Methods
- By Air: The nearest airport is New Chitose Airport. From New Chitose Airport, it takes about an hour by car or you can take the JR train to Shiraoi Station.
- By JR Train: Take the JR Chitose Line from New Chitose Airport, transfer at Tomakomai Station, and head to Shiraoi Station on the JR Muroran Main Line.
- By Bus: There are express buses running from New Chitose Airport, providing direct access to Shiraoi Town.
- By Car: It is about an hour’s drive from New Chitose Airport and also about an hour from Sapporo city.
- By Ferry: Ferry services are available from Tomakomai Port to Shiraoi Port, allowing visitors to reach Shiraoi via a nature-rich sea route.
Tourist Attractions
- Shiraoi Park – A nature-rich park where you can enjoy seasonal landscapes.
- Shiraoi Indian Village – A facility where you can experience Ainu culture and learn about traditional lifestyles.
- Shiraoi Ohashi Bridge – A symbolic presence of Shiraoi where you can enjoy magnificent views.
- Shiraoi Town Museum – An educational facility where you can gain a deep understanding of the region’s history and culture.
- Nosappu Coast – A popular spot in Shiraoi Town known for its beautiful coastline and nature.
