Horonobe Town is a place where history and tradition resonate with the beautiful landscape of Hokkaido. It conveys the footsteps of pioneering efforts from the Meiji era and developed as a coal mining town during the Showa era. The main industry of the town is agriculture, particularly the production of potatoes. The fresh agricultural products produced by the rich land support the lives of the local people and delight visitors. The way of life, harmonized with nature and nurtured within an active community, has given rise to unique customs and festivals, accompanied by the warmth of the Hokkaido dialect. In winter, the Horonobe Winter Festival takes place, and in summer, there are festivals to enjoy fresh local vegetables, offering seasonal delights. Would you like to embark on a journey to discover the charm of Horonobe Town? The people of this land possess the strength to survive in a harsh natural environment, utilizing ancient wisdom. This strength is reflected in the local dialect, and the unique customs that blend into daily life color the local festivals and events. The seasonal festivals that celebrate the beauty of each season will surely create unforgettable memories for visitors.
Culture and Customs
Horonobe Town is deeply rooted in the regional culture and customs of Hokkaido. It was developed during the Meiji era and flourished as a coal mining town during the Showa era. Today, agriculture has become the main industry, especially the production of potatoes. The rich natural environment and the vibrancy of the community are among the town’s attractions. The Hokkaido dialect is spoken, and distinctive customs can be seen in local festivals and events. The Horonobe Winter Festival is one such example, held annually and uniting the local people in a large event. Additionally, in summer, there are festivals to enjoy fresh local vegetables, allowing one to feel the pride in the town’s agricultural products. Horonobe Town cherishes its history while paving the way for a new era. Moreover, the delicious cuisine that reflects the local environment cannot be overlooked. In particular, dishes made with fresh local potatoes are exquisite and satisfy visitors. The traditional children’s songs sung in the local dialect also tell of the richness of this culture.
Local Specialties
- Horonobe Soybeans: The soybeans from Horonobe Town in Hokkaido are large and flavorful, used in the production of miso and tofu, supporting the taste of Hokkaido.
- Horonobe Dahlias: Known for having the highest production volume in Japan, the dahlias from Horonobe Town are shipped to flower markets nationwide, loved in various regions for their colorful beauty.
- Horonobe Haskap: Known for its long growing period and high sugar content, the Haskap from Horonobe Town is used in a variety of products, including the fruit itself, jams, and juices.
- Horonobe Milk: The milk produced from dairy cows raised in the vast natural environment of Horonobe Town is characterized by its creamy and mellow flavor.
- Horonobe Rice: The rice produced in Horonobe Town is known for its sweetness and chewy texture, used in onigiri and sushi, and is highly regarded for its deliciousness.
Annual Events
- Noryo Grand Fireworks Festival: Held every August, this event delights travelers and residents visiting Horonobe Town during the summer. The spectacular fireworks light up the night sky.
- Horonobe Snow Festival: This festival, held in February, allows visitors to enjoy snow sculptures and snow events utilizing the heavy snowfall.
- Thoroughbred Festival: Held every July, this event features thoroughbred races, exhibitions, and carriage experiences.
- Horonobe Camping Festival: Held every August, families and friends can enjoy camping while immersing themselves in nature.
- Horonobe Onsen Festival: An event where local specialties and crafts are displayed and sold, allowing visitors to enjoy meals and baths.
Access Methods
- By Air: There are many direct flights to New Chitose Airport in Hokkaido from across the country. From there, you can take a bus or rent a car to reach Horonobe Town.
- By Shinkansen: Travel to Shin-Hakodate-Hokuto Station on the Hokkaido Shinkansen, then take a bus for about two and a half hours.
- By Bus: There are direct buses from Hakodate City, taking about three hours. The fare is also reasonable.
- By Ferry: Ferries operate from Aomori to Hakodate. From there, take a bus to Horonobe Town.
- By Car: Using the Dōō Expressway, it takes about five hours from Sapporo. Travel time may vary depending on road conditions.
Tourist Attractions
- Horonobe Onsen – A hot spring area surrounded by beautiful nature.
- Horonobe Station – The representative railway station of Horonobe Town.
- Horonobe Park – A park where you can enjoy flowers in every season.
- Horonobe River – A river perfect for fishing and hiking.
- Horonobe Mountain – A popular mountain for climbing and hiking.
