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“Complete Guide to Nakashibetsu Town, Hokkaido | Tourism, Culture, Local Products, and Access Information”

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population 22,087 peoples
area 684.87 km²
population density 32.2 peoples/km²

Located in the northeastern part of Hokkaido, Nakashibetsu Town is a community where rich nature and dairy farming thrive. Its history dates back to the Jomon period, with archaeological remains still visible today. Modern settlement began with the opening of colonial plots in the Meiji era, and in 1950 Nakashibetsu officially became a town. The iconic lattice-patterned windbreak forests of the Konsen Plateau have been recognized as a Hokkaido Heritage site, symbolizing the town’s unique landscape. Dairy farming and agriculture form the backbone of the local economy, with milk, potatoes, and sugar beets produced on a large scale. In fact, Nakashibetsu is one of Japan’s top dairy farming areas, even enacting the “Toast with Milk Ordinance.” Winters often bring temperatures below –20°C, shaping a resilient way of life deeply connected to the natural environment. With Nakashibetsu Airport serving as a major gateway, the town also functions as a hub for sightseeing across eastern Hokkaido, including destinations such as Shiretoko and Lake Mashu.

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Culture & Traditions

Nakashibetsu Town has nurtured unique culture and traditions rooted in Ainu heritage and pioneering history. Dairy farming is the dominant industry, with about 39,000 dairy cows raised locally, producing high-quality milk and dairy products. Daily life is closely tied to nature, and the harsh winter has fostered customs of cooperation and mutual aid among residents. The local dialect of Hokkaido is still widely spoken, bringing warmth and familiarity to daily communication. Annual events such as the “Nakashibetsu Winter Festival” and the “Nakashibetsu Summer Festival” are popular community highlights, featuring snow sculptures, parades, and fireworks. Other unique events include the Yoroushi Onsen Festival and the Kaiyodai Marathon, which take advantage of the region’s landscapes. Schools also incorporate agricultural experiences into their curriculum, allowing children to connect with local traditions and the natural environment. Above all, the spirit of mutual support—helping one another during snowstorms or emergencies—represents the essence of Nakashibetsu’s culture.

Local Specialties

  • Nakashibetsu Milk & Dairy Products: Fresh milk, yogurt, cheese, and ice cream are representative products of the town, enjoyed across Japan.
  • Potatoes (Hakushaku, Kita-akari, Red Moon): Grown in fertile soil, these potatoes are known for their sweetness and are ideal for soups and stews.
  • Nakashibetsu Milky Pork: A branded local pork with tender texture and rich flavor, highly valued in Hokkaido cuisine.
  • Processed Foods with Dairy: Unique creations such as “Milky Ramen” and “Milky Curry” are popular among visitors.
  • Gouda Cheese & Gelato: Made with fresh local milk, offering a rich, authentic taste and creamy texture.

Annual Events

  • Nakashibetsu Winter Festival (February): A winter highlight featuring snow and ice sculptures, illuminated at night.
  • Shibetsu-dake Mountain Opening (June): A traditional climbing event celebrating the start of the hiking season on Mt. Shibetsu (1,061m).
  • Nakashibetsu 330° Kaiyodai Marathon (July): A marathon through the wide-open scenery of Kaiyodai, famous for its panoramic views.
  • Nakashibetsu Summer Festival (August): The town’s largest summer celebration with parades, traditional dancing, and fireworks.
  • Potato Baron Festival (September): A harvest event featuring dishes and direct sales of freshly harvested potatoes.
  • Yoroushi Onsen Festival (October): A hot spring celebration with local foods and outdoor baths.

Access

  • Air: Nakashibetsu Airport offers regular flights to Haneda, New Chitose, and Okadama airports.
  • Car: About 5.5 hours from Sapporo via the Doto Expressway and National Route 272.
  • Bus: Direct buses run from Kushiro to Nakashibetsu, taking about 3 hours.
  • Rail: No railway operates in the town; the nearest station is Shibecha Station on the JR Senmō Line.

Tourist Attractions

  • Kaiyodai Observatory – Offers a sweeping 330° panoramic view of the Konsen Plateau, popular with bikers and tourists.
  • Yoroushi Onsen – A secluded hot spring area where visitors can relax while surrounded by nature.
  • Kutegun Falls – A scenic waterfall located near Mt. Musa, accessible via hiking trails.
  • Nakashibetsu Town Museum – Exhibits on local history, pioneering life, and Ainu culture.
  • Midorigaoka Forest Park – A recreational park ideal for nature walks, picnics, and camping.
  • Mt. Moan – Famous for the giant “COW” letters carved into its hillside, symbolizing the town’s dairy heritage.

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